RAC is number-one for breakdown customer service

A major new survey has revealed that RAC has once again topped the charts for customer service amongst breakdown service providers in the UK.

The UK Customer Service Index (UKCSI), from the Institute of Customer Service, is a national measure of customer service that takes place every six months. The Institute asked 26,000 UK adults how well companies and organisations performed in key customer priority areas such as professionalism, quality and efficiency, ease of doing business, problem solving and timeliness.

For the second consecutive occasion, RAC not only achieved a higher score than any other breakdown provider, but at 84%, it was also ranked 7th overall best customer service provider across all sectors including retail, services and automotive.

These results follow the recent announcement that RAC also ranked first for customer satisfaction in the J.D. Power and Associates’ UK Roadside Assistance Study for the past four years.

Neil Thompson, director of service delivery, RAC, said: “I am of course delighted with these latest figures. It clearly demonstrates our ability to consistently deliver exceptional service to our members when they call us for help. ​ I am also proud of this achievement as not only are we seen as the best in the breakdown industry but also as one of the best customer service organisations in the UK.

“With the recent freak weather conditions, we’ve been busier than ever and it’s great to know our customers see us as the best in the business.”

Ends

Notes to editors

For further information regarding the UKCSI, please visit http://ukcsi.com/

About the Institute of Customer Service

The Institute of Customer Service is the professional body for customer service whose primary purpose is to lead and raise customer service performance and professionalism.

The Institute is a membership body with a community of more than 350 organisational members - from the private, public and third sectors - and around 7,000 individual members.

For more information about the Institute of Customer Service go to: www.instituteofcustomerservice.com

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About RAC Media Centre

The RAC Media Centre provides journalists and news outlets with the latest motoring-related news, comment, data and research.

The RAC is an iconic UK brand, and provides complete peace of mind to nearly 14 million UK private and business drivers - whatever their motoring needs. As well as its premium nationwide breakdown assistance service – with an expert branded patrol workforce attending more than two million breakdowns every year – and European breakdown assistance products, it offers a wide range of market-leading products across insurance, legal services, vehicle inspections and service, maintenance and repair. Included in this is the first-of-its-kind nationwide Mobile Mechanics service which brings the garage to homes and workplaces. 

At the forefront of new solutions for business fleets and consumers, the RAC’s breakdown service is electric-ready with mobile EV charging technology and be called on using myRAC – its all-in-one route planner, fuel finder and breakdown reporting app