RAC announces two new state-of-the-art high definition dash cams

The RAC, together with its dash cam technology partner ProofCam, has today announced two new additions to its product portfolio with the latest evolution in dash cam technology - the RAC 04 Plug and Play Dash Cam (RAC 04)* and RAC 05 GPS Super HD Video Dash Cam**.

The latest models offer a range of features which go beyond just a camera on the dashboard and have superb image quality at an affordable price.

The new dash cams build upon the RAC’s reputation of championing motorists and addressing their needs. The RAC 04 and 05 will meet the demands of motorists, from entry-level users to those who require more advanced features. The RAC 05 is armed with GPS to record speed and location, and includes a speed camera database which alerts the driver to upcoming speed (fixed, average and mobile), roadworks and red light cameras.

Both the RAC 04 and RAC 05 boast industry-beating video recording capabilities at 1080p and 1269p Super HD respectively – one of the very best available on the market, giving users the confidence that when on-road incidents occur, they are being captured in the best possible quality.

Key features of the RAC 04 include:

  • A sleek, discreet and compact design
  • 1080p HD recording
  • Full 120° field of view to capture all road situations
  • 5” screen over the mirror which disappears a few seconds after starting
  • A free 8GB Micro SD card allowing for ample amounts of video

The RAC 05 key features include:

  • Records in 1296p Super HD Quality
  • 7” screen for instant playback
  • Forward facing unit with a 150° field of view
  • GPS enabled for speed camera alerts using data from PocketGPSWorld.com
  • Lifetime Safety Camera and Speed Alerts plus Lane Diversion and Forward Collision Warning Systems

Both the RAC 04 and RAC 05 record in segments, the length of which is pre-set to three minutes. When the SD card is full, each dash cam will simply record over the oldest footage, meaning the SD card never needs to be removed as it will record on a continuous loop. If an incident takes place, segments can be protected to ensure that footage is not lost or recorded over.

RAC head of retail Lynn Hayzelden commented: “RAC research has found that dash cams are the most coveted in-car gadget and almost a quarter of motorists think having a dash cam would improve their driving. On top of this, one in five drivers told us they had been in a previous accident and 69 per cent said that if they had a dash cam in a previous incident it would have help solved the issue.”

Julian Pollock, ProofCam founder, added: “Our customers need four simple things: superb recording quality, unfaltering reliability, robust design and an affordable price. The RAC 04 and RAC 05 provide this in abundance. We have worked with road users over the years to develop a product that fulfils their needs whilst never compromising on the important need for recording footage of the road.

“This new range of dash cams will help motorists have peace-of-mind whilst on the road and deliver them the image quality, robust design and innovative features they have been asking for.”

The RAC 04 retails at £59.99 and the RAC 05 is available at £149.99. RAC insurance customers can also save £30*** on their annual RAC car insurance premium with the purchase of an RAC dash cam.

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The RAC Media Centre provides journalists and news outlets with the latest motoring-related news, comment, data and research.

The RAC is an iconic UK brand, and provides complete peace of mind to nearly 14 million UK private and business drivers - whatever their motoring needs. As well as its premium nationwide breakdown assistance service – with an expert branded patrol workforce attending more than two million breakdowns every year – and European breakdown assistance products, it offers a wide range of market-leading products across insurance, legal services, vehicle inspections and service, maintenance and repair. Included in this is the first-of-its-kind nationwide Mobile Mechanics service which brings the garage to homes and workplaces. 

At the forefront of new solutions for business fleets and consumers, the RAC’s breakdown service is electric-ready with mobile EV charging technology and be called on using myRAC – its all-in-one route planner, fuel finder and breakdown reporting app