RAC appoints Jenny Powley to grow corporate partnerships

The RAC has appointed one of the UK auto industry’s most respected sales directors to lead its growing corporate partnerships division.

Former sales director at Allstar, Jenny Powley takes up the same role in corporate partnerships at the RAC and will play a central part in the strategic development and delivery of the Business Services division, which represents more than five million motorists.

Powley, an expert in dealing with large and often complex organisations with a variety of needs both nationally and internationally, will report into Director of business services David Aldridge.

She said: “The UK has a thriving motor industry within all segments of the market from large corporates to SMEs and, now more than ever, it is vital they are supported by partners delivering the most effective and efficient outcomes.”

“The RAC is committed to being the market leader and is already working with outstanding brands and organisations, which is part of the company’s innovative and exciting approach to establishing and growing relationships.”

“Throughout my career, I have looked to create sustainable solutions to support customers and achieve business objectives and, with the dedicated team we have in place across the RAC, I look forward to being kept busy doing just that for the foreseeable future.” ​

David Aldridge said: “Having Jenny on board is a real coup for the RAC. Her expertise in auto industry sales and marketing as well as superb client management and service delivery means she is second-to-none.”

“The fact we are continually attracting such talent is testimony to the work being put in by the teams on the ground and we look forward to developing our teams and services even further.”

Powley is joined in her role by new account team members, including former Copart account manager Martyn Buchan and Martin Breen, a formed DHL and JLR manager, who will work across the country with clients such as Tesco, Hyundai and British Gas.

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About the RAC

The RAC is an iconic British driving services brand and has been championing drivers since 1897. Today it is one of the UK’s most trusted names, providing complete peace of mind ® to over 15 million drivers across breakdown cover, insurance, and mobile servicing and repairs.

Its nationwide patrol force attends more than two million breakdowns every year, while its position as the UK’s leading independent insurance broker helps motorists find the right cover with confidence. The RAC has also reshaped the service, maintenance and repair market with its Mobile Mechanics, who carry out servicing and repairs at drivers’ homes or workplaces.

Committed to innovation, the RAC is fully electric ready with mobile EV charging technology for stranded drivers, and a suite of digital and data‑led solutions that make motoring easier and more affordable for consumers and fleets. These services come together in myRAC – the all‑in‑one app for vehicle maintenance, cheaper fuel finding and breakdown assistance.

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